Najwa Karam – Khallini Shoufak

Najwa Karam is a Lebanese Multi-Platinum, Best-Selling Recording Artist in the Middle East, and Ambassador for L’Oréal Paris, who has sold over 50 Million records worldwide. Najwa, widely known for her Mawwal and other musical talents, has surpassed musical limits in building her Empire, as she has effectively helped change the Arabic music industry in its outreach. Having left her mark by creating and introducing her own blend of traditional and contemporary Arabic Music, Najwa has defined her image and her music in the Middle East and throughout the world, and has contributed to the spread of the Lebanese dialect in Arabic Music. Apart from her singing career, Najwa is a Middle Eastern fashion icon as well as the main Judge on the hit television show Arabs’ Got Talent. Najwa holds the titles of highest-selling Middle Eastern Artist for the years 1999, 2000, 2001, 2003, and 2008.

Having earned her well-known title, “Shams el-Ghinnieh” (“The Sun of Song”), Najwa’s domination of the Arabic Music industry began in 1994 through 1999, when she had major successes with albums, such as Naghmet Hob, Ma Bassmahlak and Maghroumeh. In 1999, her album Rouh Rouhi, topped the charts through out the Arab world, and in 2000, Najwa’s album Oyoun Qalbi brought Najwa’s greatest success yet, as it sold over 5 million albums worldwide, holding the up-to-date record for best-selling Arabic album of all time. In 2001 Najwa’s new album, Nedmaneh sold over 4 million copies worldwide, and is one of Najwa’s most acclaimed albums to date. The success of Nedmaneh earned Najwa numerous awards, including a coveted Murex D’or award for “Best Arabic Artist” and additional awards from Najwa’s production company, Rotana Records: “Artist of the Year”, “Album of the Year” and “Highest Selling Album.” By the time of the release of “Saharni” in 2003, Najwa had established the status of “pop icon” in the Middle East. Najwa’s more recent albums, such as Shu Mghaiara, Hayda Haki, Am Bemzah Ma’ak, and Hal Leile…MaFi Noum, have all sold millions of copies and achieved great success, earning her numerous awards and recognitions worldwide. Her many singles, such as “Shou Jani” and “Lashhad Hobbak” have also topped music charts.

One of the best-selling Arabic artists in history, Najwa has participated in countless festivals and concerts around the globe, and has received a number of awards and accolades from various distinguished bodies. In her other works, Najwa has collaborated with musician and composer Melhem Barakat, as well as with Wadih el Safi on a single titled “W Kberna” (“We Grow Old Together”), which achieved major success throughout the Middle East. Also, Najwa is a sponsor and spokesperson for Pearl Properties, a UAE real-estate company, which features her in their advertisement commercials. The Lebanese idol has also established herself as a television superstar, winning thousands of new fans through her appearance as the main judge on MBC 4′s mega hit Arabs’ Got Talent, which became a television sensation across the Arab World. Then in 2011, a new era in music media was marked when Najwa Karam, in collaboration with Sony Entertainment and Rotana, produced the Middle East’s very first 3D music video, for her song, “MaFi Noum”. Already one of Rotana’s most-important and highest-paid artists, in 2012 Najwa was appointed as the first Arab Ambassador for L’Oréal Paris in the Middle East, which followed with her stunning appearance on the red carpet at the 65th International Cannes Film Festival.